Selling a more efficient way to claim R&D to businesses
Background: Ayming are a Global R&D tax consultancy supporting the manufacturing, construction, high tech and financial services sectors.
Insight: Effective R&D tax claims in big firms is a well established phenomenon. So our story for Ayming, needed to focus on the efficiency of their entire process.
Sales Tool: We created the ‘R&D Claim Analyser’ which enabled a self examination against three key criteria: Claim Value, Claim Process, Risk Profile.
Lead Capture: Users were offered a more robust desk top review and tailored guidance from a specialise in their sector.
Result: Running on their site the tool delivers leads every day.
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