The CogniClick Breakthrough Framework

Helping remove the barriers between sales and marketing

Unlock the potential of your thought leadership

Good thought leadership can influences and inspire audiences as well as offer clear commercial and marketing benefits to brands.

But commercial teams can be often be intimidated by thought leadership, particularly if they aren’t involved in the strategy, or it’s too far removed from the conversations they’re having with customers.

We bridge this divide, by delivering the right blend of strategy, insight, and commercial activation, to create a sales toolkit that makes thought leadership actionable and drives sales impact.


We find out what you want to achieve, define your audience and identify your distinctive point of view. We focus on generating commercial success and we outline clear measurable goals for this.


With so much competition, original ideas are essential. We use your existing research, or insights in your organisation, to tell the right story, transforming the findings into a compelling narrative that supports your commercial goals.


We then transform the insights into a compelling model that enables a consultative conversation, and we build this into unique digital content. We’ll onboard your commercial team so they can confidently initiate relevant and thought-provoking conversations with key customers and prospects.

Behind CogniClick

CogniClick provides a unique approach to sales enablement by combining expert consultancy with diagnostic tools to help you achieve your marketing and commercial goals. Meet our core team:

We’re here to help

From thought leadership, solution-focussed content or content for sales, our dedicated team are on hand every step of the way to help you make the most of your B2B content and increase sales success.

Try us out